Corporate Social Responsibility

Gap Pazarlama expects its employees, managers and suppliers to fully comply with social responsibility principles in order to achieve its organizational goals.

Furthermore, we have a company charter that sets out company rules and regulations which all employees comply with and which are updated as needed. The company is not involved in any production activities. Nylon and carton wastes are handed over to licensed companies involved in the recycling of packaging waste. Gap Pazarlama places product safety and human health above profits. The company regularly sends its products for testing at official and private laboratories to check their compliance with legal requirements and company criteria. Moreover, international labs abroad are contacted as well to help with testing of products as and where necessary.

Using the newest technologies, Gap Pazarlama provides environmentally friendly and quality products in accordance with national and international regulations and other legal requirements enforced in regions where it operates. All company activities are governed by environmentally friendly policies. In this context, waste material accumulated by suppliers are collected and recycled separately according to their type.

Gap Pazarlama invests in modern technologies to control environmental impacts such as energy, water consumption, climate change, emissions and waste generation emanating from its activities and to increase recycling. Environmentally-friendly raw materials, dyestuff and production materials are used in the production cycle of the supplier facilities. In this context, supplier factories have Oeko Tex 100 and ISO 14001 (Global Certificate) certificated.

As part of our endeavors to make the world a better place for people, we are acting with an indomitable sense of social responsibility when it comes to our work processes and adopting to that end the principles of ethical management to help us achieve our aims. The main goal is to achieve sustainable growth by fulfilling our responsibilities towards the environment and society. We are committed to fulfilling our social and environmental responsibilities in all geographical areas where we operate, in cooperation with our subsidiaries, our other companies, our employees, business partners, suppliers, public and non-governmental organizations. Ethical principles adopted by Gap Pazarlama within the context of its commitment to "Corporate Social Responsibility" act as guidelines that shape its business methods and strategies.

Our Guiding Principles

  • Occupational health and safety comes first
  • We do not tolerate child labour
  • We protect employee rights
  • We do not discriminate
  • We follow all international standards
  • We believe in sustainable growth
  • We follow legal regulations
  • We implement eco-friendly policies
  • We support innovative ideas
  • We raise awareness among our business partners
  • We protect nature
  • We are against working under pressure
  • We provide a suitable working environment
  • Customer satisfaction is of the essence


Global Goals

United Nations Sustainable Development Goals (SDGs) refer to 17 Sustainable Development Goals adopted by the world leaders at the United Nations Sustainable Development Summit in September 25, 2015 to end poverty, combat inequality and injustice, and fight climate change until 2030.

With a strategic and integrated perspective, Gap Pazarlama sees every operation and activity that it does as a building block that contributes to national development and global sustainability, and not just as a commercial transaction. Gap Pazarlama sets out all its policies and objectives with its sustainability goals in mind.

Gap Pazarlama demonstrates compliance with United Nations Sustainable Development Goals through special projects that it designs to mitigate potentially detrimental impacts from its activities and temper the extent of external influences from the products and services it provides. In addition to providing products and services tailored to sustainability requirements, Gap Pazarlama supports the following Sustainable Development Goals with its corporate culture:

Global Goals

Despite the persistent effects of 2008 economic downturn and global recession, the number of workers in extreme poverty has declined substantially over the last 25 years. In developing countries, the middle class now accounts for more than 34% of the employed population and this number almost tripled between 1991 and 2015.

However, as the global economy continues to improve, we see that growth rates are lagging behind their usual levels, inequalities increase, and job opportunities do not increase at the same rate as the growing workforce. According to the International Labor Organization, more than 204 million people were unemployed in 2015.

Sustainable Development Goals promote sustainable economic growth, higher levels of efficiency and technological innovation. Encouraging entrepreneurship and creating new job opportunities is the key; and the key to abolishing forced labor, slavery and human trafficking is taking measures and implementing them. The goal is to ensure that by 2030 full-time and productive employment and decent jobs can be provided for all women and men.

Global Goals

In order to achieve economic growth and sustainable development, we must immediately reduce our ecological footprint by changing our production methods and changing our consumption habits. The world’s largest water consumer is the agriculture industry, and agricultural irrigation accounts for about 70% of all the fresh water that people use.

Effective management of our common natural resources and the way we eliminate toxic wastes and pollutants are important targets in achieving this goal. Making recycling more widespread among industries, businesses and consumers and encouraging waste reduction is equally important in terms of encouraging developing countries to adopt more sustainable consumption patterns by 2030. A large part of the world’s population still has no adequate access to resources to meet their basic needs. Reducing global food waste both at the seller and consumer level is also highly important for creating more efficient production and supply chains. Doing so can increase food security and provide inroads into creating a more dynamic economy that uses resources more efficiently.

Global Goals

Sustainable Development Goals can only be achieved through strong commitment to global partnerships and cooperation. While official development aid provided by developed countries increased by 66% between 2000 and 2014, pleas for financial aid and support continue to increase due to humanitarian crises brought about by conflicts or natural disasters. In addition, many countries also need Official Development Grants to promote growth and trade.

Our world today has become more interconnected than ever. Increased access to technology and knowledge is an important way to promote ideas and drive innovation. Making policies that will help developing countries manage their debts and encouraging investments in the least developed countries is vital to achieving sustainable growth and development.

Promoting international trade and encouraging developing countries to increase their exports is how you create a just and open and fair trade system for all.